Sony Invite You To FirstPlay (But First Pay)
Following transatlantic industry protocol, Future Publishing have today revealed that a European version of their 'subscription-based interactive online magazine' will be heading to the PlayStation Network this Spring, just shy of two years after the North American version of the service, Qore, was first broadcast. Arriving in the UK during March and across the rest of the continent throughout 2010, European PlayStation 3 owners are promised access to a blend of reviews, previews and exclusive access to downloadable content.
Content is due to be released weekly, with UK episodes costing 99p a pop or £8.99 for a three month subscription, a saving of about £3, or a piece of cheap DLC if you prefer to think in Gamerville currency. The collective pockets of Sony and Future Publishing will also be lined by six premium video advertising slots per episode that will provide click throughs and deep web links to the PSN Store. The bespoke editorials will be provided courtesy of the Official PlayStation Magazine team whose content is sycophantically described by Sony as "informed, impartial, relevant" and being created "with the right production values".
Will it be gamers who ultimately benefit from FirstPlay's weekly exclusives or is the partnership between Future Publishing and Sony just a thinly veiled attempt to fill their Scrooge McDuck style money vault?